Ross Honeywill

The doyen of consumer behaviour, Ross Honeywill is an internationally recognised authority on the impact of a changing social fabric on the future of business & politics, of marketers and employers.
Through his leadership role at KPMG (Asia/Pacific) between 1997 and 2001, Ross Honeywill has become recognised as a challenging and stimulating futurist.
A best-selling author, Ross’ new book NEO POWER has generated international acclaim, and his successful first book, I-Cons has been published in Australia, New Zealand and Mainland China.
Ross is Executive Director of the privately funded consumer think-tank, the Centre for Customer Strategy and is CEO of the Neo Group, an international consulting firm with offices in Australia and North America.
Ross Honeywill is in demand as a speaker not only for his hard evidence but also for his engaging presentation style that brings his topics, and his audience, to life. His knowledge and expertise are also in demand by national and global brands including Qantas, David Jones, Lexus, Sony, Westpac Broking, Moët-Hennessy, National Australia Bank, Yahoo!, Energex among others.
Ross Honeywill unveils startling new insights into the social and consumer changes that are reinventing the rules of engagement in both the marketplace and the workplace. According to influential media commentator Robert Gottliebsen, no one knows more about the consumer revolution than Ross Honeywill.
Ross’s communications and motivational skills ensure the success of every speaking engagement he undertakes, and every address Ross delivers is prepared exclusively for the specific audience and industry sector.
US business analyst & commentator Richard Cartiere says, ‘Ross Honeywill's penetrating insight into the real behavior of consumers has shaken the very foundations of marketing in the 21st Century and has helped global industry prepare for this new where past assumptions no longer work.’ John Mutter, the executive editor of the influential Publishers Weekly in New York said ‘Ross Honeywill’s exciting approach to consumer behavior focuses on discretionary spending that adds to the quality of one's life. Business, community and political leaders alike would do well to wake up to the Honeywill message’.