Kim McKay

Kim McKay's international career in social marketing, communications and corporate partnerships spans 25 years and every continent. She is currently a partner in a Sydney based social marketing consultancy she co-founded with Jenny Bonnin working on local and global projects for National Geographic Society among other clients.
In 2004 she returned to Australia after six years working in the United States in cable television for two of the most respected non-fiction channels, Discovery Channel and National Geographic Channels International (NGCI). She joined NGCI as Senior Vice President, Marketing and Communications in June 2000.
In 1989, while serving as managing director of Profile Communications, Kim McKay co-founded Clean Up Australia with Ian Kiernan, AO with whom she had worked for many years. She has served as Deputy Chair from 1989 to present, helping direct the growth of the organisation. Today, Clean Up Australia is the largest community environmental project in Australia. Following on from the success of this effort, in 1992 she co-founded Clean Up the World, securing partnership with the United Nations Environment Program (UNEP) and international corporate support. The program now operates in 120+ countries and annually involves over 30 million volunteers. She also continues as Deputy Chair of Clean Up the World.
In addition to her Board roles at Clean Up Australia/Clean Up the World, Kim is on the steering committee of the Business Leader's Forum on Sustainable Development, an advisory board member of the EYE Foundation, a board member of the Center for Australian and New Zealand Studies at Georgetown University, Washington, DC, and a communications advisory board member of the National Breast Cancer Foundation.
Throughout her career McKay has earned numerous Golden Target Awards from the Public Relations Institute of Australia; an honorary mention from the United Nations for Excellence in Communications for the Clean Up the World campaign; a Golden World Award for Excellence in Environmental Communication from the International Public Relations Association and an Avon Spirit of Achievement Award presented in the Environment category.
Kim has lived in Australia, UK, Morocco, Argentina and the USA for extended periods and speaks regularly at conferences on social marketing, public communications and corporate partnership issues.
Kim McKay is passionate about creating a sustainable environment for Australia and the world. She is the co-author with Jenny Bonnin of True Green - 100 Everyday Ways You Can Contribute to a Healthier Planet. This was followed up with the release of True Green @ Work in August 2007 and the True Green Kids book published in April 2008.In June 2008, Kim was made an Officer in the General Division of the Order of Australia (AO) in the Queen's Birthday Honours List.