Simon Madden

Simon Madden's Biography

With experience in education, business and elite sport, Simon Madden has a unique outlook on what it takes to be successful. With 15 years teaching experience in the western and northern suburbs of Melbourne and 14 years in the information technology, media and marketing industries, Simon still managed to fit in 19 years of Australian Rules Football at the highest level after making his debut at just 16 years of age. Attaining the position of Vice Principal during his teaching carrier he was also able to play 378 games for the Essendon Football Club, be named captain of the club and Victorian, play in two premiership teams and be selected All Australian on nine occasions. He also had a great of deal of involvement in the Players Association including time as president laying the foundations for the association’s present success.

After finishing his playing career he moved into the dynamic world of business and in sales and management roles successfully dealt with many large corporations and government bodies. During this time his football career was further acknowledged when he had the dual honor of being inducted into Essendon’s Hall of Fame as well as the AFL Hall of Fame.

His impact on the game as well as that of his brother, Justin has also been acknowledged by the introduction of the Madden Cup for games between Essendon and Carlton and the AFLPA Madden Medal recognizing the outstanding contribution which AFL Players make to football, family and the community.

Along the way he’s had television, radio, public speaking and presenting experience and has continually been sought by business, government, media, educational and sports bodies for his views on life, business and sport. He has never been far away from football and has continually been sort by AFL clubs to pass on his knowledge of the game as a specialist ruck coach. Simon also held roles as a Director on the Executive of the AFL Players Association and Chairman of the AFLPA Past Players Advisory Board.

Some of Simon’s career highlights include negotiating a billion dollar collective bargain deal, establishing a landmark deal with an iconic Australia food/beverage manufacturer, and growing business with a government agency by several hundred percent. He is currently a Director on the Essendon Football Club Board.

Combine all of this experience with a passion for improving people and you have a powerful formula for understanding and facilitating the process of winning. Now Simon has directed all his energy into assisting organizations improve their people. He incorporates all his years of experience and knowledge in providing you with the philosophies, insights and processes to assist you develop and harness the strengths of your team.

Driven by his underlying belief that if you improve your people you improve your business, Simon and his team offer a range of services to help your people connect with their work, their colleagues and their clients in exciting and invigorating ways.