Justin Herald
How to Grow a Business without Spending a Cent
Justin Herald is an entrepreneur, speaker and author. Highly motivating and witty, Justin shares his success story with passion and conviction. A dynamic speaker, Justin’s business success will inspire all who hear him.

Speaker Categories
- After Dinner Speakers
- Branding and Advertising Speakers
- Business Speakers
- CEO's and Business Leaders
- Communication Skills Coaching
- Customer Service Speakers
- Entrepreneurial Speakers
- Goal Setting Speakers
- Inspirational Speakers
- Leadership Speakers
- Motivational Speakers
- Online Marketing and E business Speakers
- Organisational Change Speakers
- Overcoming Adversity / Resilience Speakers
- Retail and Franchise Speakers
- Sales and Marketing Speakers
Testimonials for Justin Herald
“On behalf of Mercedes Car Group and the Dealer network, thank you for your inspiring words at our Motor Show Breakfast. I have fielded so many calls from the Dealer network stating how motivating your speech was and also your ability to connect with each and every one of us.Thank you again”
W John Vasilj, NSW General Manager , Mercedes Car Gr
“The facts speak for themselves. Ninety seven percent of the audience who provided feedback rated you either ‘very good’ or ‘outstanding’. Quotes such as, ‘ excellent, a true inspiration”, ‘the best speaker I have ever heard”, ‘the best start to any day’ really made our event. Thank you so much for being an inspiration and leaving our audience with a load of take home value.”
Cr Peter, Houston Redcliffe City Council
Justin Herald’s ability to connect with people at all stages of life and from all walks of life is exceptional. I have never seen our management group so unanimous about anything before. They all loved it!
Vince Abelardo, General Manager Operations, Vision Group Australia
Thank you for your fantastic presentations at the Sydney Morning Herald Small Business Show. The audience were energised and inspired about their own businesses after hearing your story and principals, and we have had nothing but positive feedback about your sessions.
Rowena Hodges, Events Manager, Business Connect
Justin is an inspirational individual who is an example to our apprentices. He has achieved incredible goals that he has set for himself. His knowledge to educate our apprentices in life skills, values and motivational skills to drive and focus on a higher level for personal and work life. Justin has a unique ability of pitching his message to his audience and therefore acheiving the most effective outcome. Justin's message certainly made an impact on our young audience and I would highly recommend him as a speaker at any function.
Philip Candler, Managing Director Operations
“I have seen many speakers all over the world… A few weeks ago I saw an advertisement for a seminar you were going to speak at in Perth. So I decided to go to see what the fuss was about, expecting to see another Anthony Robbins wannabe. I have to say you blew me away…..you blew them (the world’s top speakers) out of the water. Your frankness, openness and honesty really hit home… you are by far one of the best speakers this planet has to offer. It’s my opinion that anyone who wants to succeed in life needs to hear you speak. Forget Anthony Robbins, Forget Brian Tracey, Look out Dr Phil, Here comes Justin Herald! You have given me the extra drive I was searching for.”
Kelly Staple, CEO, ITN Group
Fee Range: $5001 to $10000
Justin Herald's Biography
At the age of 25 with only $50 to his name, Justin Herald set about changing the course of his life. Justin created Attitude Inc, a clothing brand that became an international licensing success that turned over in excess of $20 million per year. Justin’s success was so well noted that he was named the “International Entrepreneur of the Year” for 2005. He recently was also awarded the Future Leaders Award, which recognises him as being one of the 50 most influential leaders of the next generation in Australia.
He is also Managing Director of Customer Culture, one of Australia’s leading customer service and customer engagement training companies, that not only teaches staff the “how” to give great service, but more importantly, “why” it is needed.
He is the creator and founder of JuniorEntrepreneur.com which teaches kids how to take their ideas and turn them into a business. This course has had global success. He also is the author of 8 Books.
He also personally mentors over 100 business owners each year Justin is regarded as one of Australia’s most sought-after speakers with engagements booked all over the country and overseas speaking in front of 150,000 people each year.
Speaking Topics Include
Secret Sauce Service
After the last 3 years, customers and clients are looking for more than just a “good deal”. Experiences are the number 1 desire for your customers / clients, but how do you stand out from everyone else?
Justin Herald will show you that you need to have “secret sauce”, the ingredient that your competitors don’t have, in order to stay the number one choice in your current and potential customers mind.
What’s Your secret sauce? This can be easily adapted to any business and more importantly, across ALL departments by applying 6 key strategies.
This keynote is filled with practical and real examples and is guaranteed to make an impact in their day to day interaction with their customers. This then effects the bottom line of any business. This is a fun filled, laugh out loud but insightful keynote fit for every business.
How to Grow a Business without Spending a Cent
The famous Attitude story which is about how I took my last $50 and turned it into a $37 million global brand with no money spent on advertising or marketing.
2023 The Year of the Customer
This keynote has been the most requested in 2022 due to businesses wanting their staff to focus on the customers journey and experiences.
If we all don’t look after our customers, someone else will which it is more important than ever to ensure the whole team is on the same page.
This keynote really sets the benchmark that needs to be instilled in all businesses.