Mark Carter
Mark Carter approaches the subjects of leadership, sales, peak performance and behavioral sciences from a unique perspective of depth; one he learnt leading thousands of people, hundreds of thousands of kilometres traversing a continent in addition to establishing development departments from a standing start.

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Testimonials for Mark Carter
Travel Managers has been fortunate to have worked with Mark over the past 2 years. We have engaged Mark to speak all around Australia at our state meetings about the principles of demonstrating value which is critical for the day in the life of a personal travel manager who lives and breaths by what they offer their customer. He was received with the big thumbs up and our network are professionals so takes a lot to impress them. Since Mark has facilitated coaching sessions with our Business Partnership Team who work very closely with our network to help them become better business coaches and the results have been fantastic. Mark has also been a great mentor for me and has an energy and passion which is genuine and rare to find in this day and age.
Executive General Manager – Travel Managers
Mark was nothing short of incredible. The energy, enthusiasm and engagement he brought to every single session (even those at midnight and 2am) was tangible and infectious to the audience. Mark’s vivacity, even virtually, was fundamental to increasing our employee’s focus and engagement in every single session. Mark bounced off every presenter and guest speaker with ease and effortlessness as if they were life long friends and knew their topics off by hand. He was able to prove incredibly effective and engaging summaries after every session and managed the Q&A’s, chats and technical glitches seamlessly. The event we ran simply could not have been what it was without Mark. We can’t recommend his hosting, moderating and MCing abilities more. He really knew how to make every single session more palatable and engaging for our audience members no matter the subject matter.
Event Manager, QBE
Mark is someone I have utilised within my roles over the past 10 years. In leading people it is always important to invest in them in supplying them with new skills. This is where Mark's skill set comes into its own. Mark has helped me lead teams through change, instill new skills of operating in the day to day with structure and purpose. With an ever changing market Mark has the ability to help customer facing roles understand the importance of the customer and helps realigns one focus on putting the customer in the market place at the center of everything a business should do. Mark's personal characteristics he brings to the table display transparency, trust, the motivation to make a difference and one of support and guidance. If you are looking to have someone support your business today in getting a better outcome for your customers Mark Carter is someone I would recommend.
Managing Director Australasia - Adstream
Mark Carter is an amazing and energetic keynote speaker who really cares about his audience. We have used Mark on numerous occasions and received outstanding feedback from the groups he has engaged with. His content is practical and easy to absorb but has a strong message and easy takeaways for his audience. He is a true professional and will align his message to your business strategies to change behaviour. I rank him as one of our best strategic facilitators for our network.
Network Chief LJ Hooker Limited
The entire keynote experience was fantastic from beginning to end. Early engagement with us to assess what was needed and ensure the style and content hit the mark (pun intended). The delivery approach was refreshing, entertaining and insightful. His keynote on leadership was delivered in a way that needs to be experienced to be understood, but suffice to say it is quantum leap from PowerPoint slides and giving his view of the world. The feedback we had from the session was excellent. In addition, Mark ran a breakout training session for LHH to follow on from the keynote, this session was engaging, made great use of interactivity and made a tangible difference to the skill development of the team. I very much look forward to working with Mark again in the future.
Managing Director, Spring Professional, Adecco Group
I have had the privilege of working alongside Mark at both SENSIS and at CareerOne and Mark continues to hit the mark with effective sales training which sales consultants and Managers can take away with them and improve their results immediately. He is the only sales trainer I have used who engages his audience with energy, passion and a humbleness that draws the consultants in. The consultants, the Sales Managers and State Sales Managers buy in to him immediately and walk away from the training with actions that work. The feedback is always exceptionally positive from any team he has worked with, he can command a group of 100+ like he did with my Call Centre at SENSIS or a smaller group of 10 as he is doing now at CareerOne. A one day session based on value changed my team overnight from selling on price to selling on value and the proof is in the results, which are 30% higher than last month.
Sales Manager - Qualtrics
Fee Range: $5001 to $10000
Mark Carter's Biography
Mark Carter is a Melbourne based keynote speaker, trainer, author and coach. Mark works as an inspirational international speaker. He has over 25 years’ experience as a global learning and development professional. His TEDx talk was the movie trailer for his latest book, ‘Add Value’, published globally by Wiley.
Specialising in People & Behaviour Mark is the founder of a learning management system for SME’s and consults businesses around key pillars such as: leadership development, culture, onboarding, sales skills training, adaptability, and presentation skills. Mark contributes regularly across mainstream media: TV, radio, print and industry specific publications.
He is often asked about how do you go from being a leader across Europe for Contiki Holidays to a respected, sought after motivational keynote speaker? Mark’s decade of experience in Europe armed him with a wealth of knowledge around people, human behaviour, the psychology of decision-making and what makes people tick both personally and professionally. Coupled with his own insatiable hunger for continued professional development Mark has risen to become an innovative professional in his field with a rich academy of content.
So, from connecting with happy go lucky passengers in Europe, Mark now connects with people globally on a deeper, more meaningful level in their own lives. Upgrading from a charming tour guide to a wise sage and masterful storyteller, it’s no wonder he’s a sought after international keynote speaker, trainer and MC!
Mark offers a distinctive approach to subjects, delving deep into their intricacies, leveraging knowledge that easily transcends industries and channels. As soon as you engage with Mark, you will notice his service delivery aligns with three core values that surmise his approach: ‘Add Value’, ‘Be Your Word’ and provide ‘Creative, Selfless Service.’
An anonymous conference review perhaps best captures his overall essence; ‘MC should be bottled and drunk daily!’
Born in England, raised in Scotland, nurtured by Europe and matured through several round world trips, Mark Carter is a truly global citizen. He now calls Australia home where he enjoys the fruits of a sunny lifestyle. Mangoes, after all, don’t grow in Edinburgh.
As an MC having spent a former life organising tour groups across multiple countries as a historian, presenter, navigator, time keeper, financier, leader and problem solver… MCing is a stroll in a park for me (MC!).
Mark’s diligence in preparation, and ability to think swiftly on my feet ensures that your events remain on track. I will provide suitable commentary, summaries and tie-ins to stitch all components together for a cohesive conference experience. Furthermore, my expertise and experience in virtual and hybrid environments, since 2008, adds a level of comfort to help mitigate risks. I’ll often bundle event components such as MCing, keynotes and workshops or awards nights.
Speaking Topics Include
Mark’s uniquely bespoke approach to keynotes and presentations are tailored to your business or event, with each topic ensuring practical and measurable results.
Simultaneously, he leads and recommends specific themes and topics to get on the front foot ahead of trends. Currently, those themes include:
Son et lumière - Add Value!
In this age of the digital era and experience economy, the concept of adding value has virtually become a mantra and a daily hashtag.
The bespoke approach for this keynote utilises fresh content relating to Mark's TEDx talk and expanding on his second book Add Value. It's been adapted for businesses and conferences in an exceptionally creative and highly engaging method.
A single stream of cinematic footage
Light and sound show behind the presentation
Bespoke content elements
Credible quantitative research
Value
Based on the book ‘Add Value’, published globally by Wiley. Value is at the heart of decision-making, personal choices and determines our effectiveness and impact in the world. Delivering or adding value also underpins customer engagement and business growth. Discover the five elements of value: each brought to life with creative, personal stories and interaction. Build your value playbook with ideas that may be applied internally, enhancing employee experience, or externally for phenomenal client impact. This MC keynote is also ideal for driving values, vision, mission and a strong business ethos! Sustainability, CSR and social impact are included in the value model.
Key Takeaways
The 5 value elements: plus 4 underlying causations for each
A playbook for value & VAE’s: Value Added Extras
Differentiation, values and human behaviour
Leadership
Leadership development is not limited to those who hold official leadership positions. Contemporary theories, such as servant leadership or the belief that ‘everyone is a leader’’, are relevant to this production. This keynote presentation is constructed as an historical journey comprising three parts. In part 1 we examine the evolution of 7 primary leadership theories (spanning thousands of years) to arrive at a single common trait and skill to harness. The mid section, part 2, inspired by HG Wells ‘Time Machine’, explores 3 case studies: including MC’s personal journey developing leaders for over 25 years. Part 3 of the keynote addresses the challenges of modern day leadership in a hyper connected digital age; dealing with the elephant in the room we all have responsibility to be mindful of.
Key Takeaways
7 Primary leadership theories distilled into a single skill to harness
3 Historical case studies reveal 6 essential modern day leader traits
The dichotomy of contemporary leadership and one trait to avoid!
Culture
When considering the age-old debate between strategy and culture: achieving smart strategies are enabled through harmonious culture. Cultivating your culture can enable you to attract and retain top talent, develop award-winning capabilities, achieve high performance, foster customer loyalty and gain a distinctive competitive advantage. This culture keynote provides insights into challenges of hybrid and remote teams and how to win the battle attracting, retaining and unlocking the potential of top talent. This unique culture journey keynote (incorporating live djembe drum by MC) begins with lessons rooted in the origins of culture from ethnology. Explore and take away culture tools to create and paint your own culture canvas and tap the single magic ingredient of high performance.
Key Takeaways
4 Traditions, 4 experiences, 4 pillars and 4 killers of culture
Your culture canvas template: hiring, onboarding & nurturing talent
5 tribes of culture engagement and single, magic culture ingredient
Orator
Presentation skills are crucial for effective communication and to communicate your ideas clearly, concisely or persuasively. Presentation skills help underscore competencies, amplify expertise and spotlight leadership potential. In a world where attention spans are becoming shorter your presentation skills make you stand out and influence your ability to make a lasting impact. Based on a classic popular presentation skills training program in MC’s academy, this keynote shares ingredients to lift the quality of town halls, increase the engagement of sales pitches or improve facilitation skills. It’s also a demonstrable master class in the art of keynote, stagecraft, charisma and personal presence.
Key Takeaways
7 voice influences, 7 body language essentials, 7 design essentials
Audience engagement methods, storytelling and archetypal themes
Stage craft, personal ethos, authentic presence and a secret sauce
Potential
Based on MC’s first book (‘Ignite Your Potential’) this keynote targets practical personal development and team development. If you’re interested in bringing to life trending themes of supporting talent (think well being, resilience, mental health, psychological safety) content here will hit the mark. This is a highly interactive and creative keynote with a cinematic storybook backdrop. The audience are engaged throughout with creative activities, participation and stage demonstrations. There’s an additional layer of dynamic sophistication. We have a pre designed keynote presentation version or you can elect to choose your own adventure!
Key Takeaways
Actionable development tools to invest in individuals and teams
Elect version original (7 pre selected themes) or nominate 7 chapter selections of your own choosing (min admin fee)
Chapters: Self Confidence – Self Control – Attitude– Wellness – Present – Self Reflection – Tonics – Decisions – Adaptability – Goals – Productivity – Consistency – Creativity – Collaboration – Challenge – Strength – Acceptance – Gratitude – Authenticity – Candour – Kindness – Love
Calmness
This updated keynote expands MC’s original ‘Breaking Brain Drain!’ In recent years there’s been a growing emphasis on resilience, mental health, mindfulness and psychological safety. All contribute to individual wellbeing. Many triggers for stress, anxiety or distraction can be self managed effectively to bring calm to ones world whilst simultaneously increasing focus, productivity and personal fulfillment. Mark developed a program called ‘Freedom’ whilst mentoring an individual who had experienced agoraphobia. They scored A’s for university courses and landed jobs they’d previously believed beyond their capabilities. Some of the tools implemented serve as the basis for some ideas shared here.
Key Takeaways
Identifying and minimising 5 primary triggers of anxiety and stress
Proven daily habits for mindfulness to nurture mind and body
Bespoke activity and/or short guided meditation based on tailored briefs
Character and the layers of human behaviour
In a world full of noise and artifice, where popularity is being mistaken for credibility, real depth of character is becoming priceless. And is the only real currency. This gives guidance how to balance
Sales
Sales skills and capabilities are the lifeblood without which a business cannot survive. As competitive landscapes, customer demands and technology continue to evolve, sales methodologies and approaches have also adapted. This adaptation is necessary to accommodate the ease of access buyers have to information, options and vendors through technology. This MC keynote will equip your teams with the essential mindset, psychology, skills and strategies to confidently go to market for growth in the digital age. Tools can be positioned for B2B, B2C or E-commerce as required. Even attendees not directly involved in sales, or carrying sales targets, will benefit enormously from the thought leadership shared and taught in the sales keynote.
Key Takeaways
Sales capability framework blending skills, strategy and technology
3 Essential sales skills, 5 sales triggers, 2 value discovery approaches
Behavioural science tools for sales success and sales resilience