Philip Hesketh

Philip Hesketh's Biography

Philip Hesketh is a Psychology graduate from Newcastle University in England and a Sales graduate from Procter & Gamble.
In 1986 he was the creator, New Business Director and Managing Partner of an advertising agency, Advertising Principles. After 16 consecutive years of growth with the agency billing £48m, employing 143 people and with clients such as Disney, Nestle, BBC, HSBC and Seven Seas he left to fulfil a dream.
Having spent his entire working life studying and practicing influence and persuasion Philip Hesketh now speaks on ‘The Psychology of Persuasion’ in a style that has been described as both ‘enlightening and entertaining’ Philip’s presentations are inspirational, insightful, motivational and thought provoking.
Philip Hesketh has established himself as one of the top professional speakers in the country. He can speak for one hour or run two day, bespoke courses. Be inspired, entertained and better informed on how buying, selling, persuading and influencing work. He combines a powerful mix of thought provoking, well researched, persuasive techniques with a unique brand of humour that has audiences enthralled and laughing out loud.
His goal is to allow people to be more persuasive through understanding how the process of influence works. His work covers: How first impressions are formed and how to form a good one How to be more liked by more people How to convert relationships into business partnerships The 'NAIL' persuasion process The seven psychological 'REASONS' for buying and how and when to use them The 'PINOCAL' persuasion plan How to be a top presenter and excite your audience How to make sure your audience 'get it' How to make sure that each presentation builds your own credibility The secrets to being more motivated and more motivating Achieving more by training your own subconscious Happiness. What it is and how to have more of it Who can benefit from listening to Philip Hesketh?
Anyone who interacts with clients and customers and would benefit from understanding how relationships d e v e l o p Anyone who wants to understand the psychology of buying and selling and how and when to close the sale Phillip Hesketh was founding partner and new business director of Advertising Principles, an advertising agency that continues to build on its first sixteen years of consecutive growth which saw billings accelerate from zero to £48m. Having spent his entire working life studying and practicing persuasion and influence, Philip is now a speaker on 'The Psychology of Persuasion'. Philip Hesketh can speak for your company for one hour or run two day bespoke courses. Be inspired, entertained and better informed on how buying and selling work. Whilst learning of his 'NAIL Persuasion Process', his seven psychological 'REASONS' for why people are persuaded and his 'PINOCAL Persuasion Plan' you will not go more than ten minutes without feeling the need to either laugh out loud or write something down to take action on the very next day.

Speaking Topics Include

The 42 minute MBA in Charm 'The Doctorate in Diplomacy
The DipEd in Effective Dealing
The Good-to-Great Graduation
A Masterclass in Motivation
A Licence in Leadership