Tom Potter
Tom Potter is a speaker with the WOW factor! Someone who can relate to the audience and leave them with two or three brilliant gems and make them laugh. Tom’s point of difference is that he has been there and done that in business.

Speaker Categories
- Business Speakers
- CEO's and Business Leaders Speakers
- Customer Service Speakers
- Customer Service SpeakersPopular
- Entrepreneurial Speakers
- Inspirational Keynote Speakers
- Leadership Speakers
- Retail and Franchise Speakers
- Sales and Marketing Speakers
Testimonials for Tom Potter
We had Tom Potter, founder of Eagle Boys at our annual TV Magic / Assembly Magic franchise conference as a main keynote speaker. Tom was on for the final last 'bang' for learnings of the weekend. Tom had the audience in a state of bewonderment with his myriad of jokes, stories and real-life experience. Tom was generous with his time and our only regret was that we only had him scheduled for 1hr and not four hours! The team loved his Q & A..once again very generous and engaging. He was received as a highlight of the weekend. For anyone considering Tom as a keynote speaker for your event on the topics of business, franchising, marketing, selling.. all aspects of business.. Tom can speak from personal experience and delivers a very sensational and captivating presentation with a down-to- earth, hard hitting style. I am also happy to share my number or speak with anyone if you want a verbal testimonial re. TOM. SIMPLY. Just amazing. Just do it.
Shane Seymour - TV Magic
The Tom Potter story is not about Pizza. Tom shared with our team his story of Vision, Courage and Resilience. He shares how it you don’t get it right the first time, your courage and resilience will carry you over the line. This is a human story that we all relate too and any business owner or manager who needs to lead and inspire teams would benefit from the Tom Potter story.
Fiona O’Donnell, Company Director, Total Childcare Solutions Australia Ltd
We had over 400 people at our conference engaged in Tom’s presentation. The mixture of life experience and relevant stories resonated with our members.
Tom did a break out session with our High Achieving members and really cut through with messages about how to grow and lead a dynamic business.
Brad Wood, Director, Astute Group – Financial Services
Haven’t spoken to anyone who didn’t love your speech. Not often have I seen that many questions asked after a presentation and they would have kept going if we had the time.
Michael McNab, CEO, McNab Construction
Delightful informal speech, thoroughly enjoyed by Jani-King’s senior management group. The presentation was humorous and pitted with numerous learning experiences and wisdom from Tom’s recent past as a business leader and as an entrepreneur.’
Ben Stoltz, CEO, Jani-King Australasia
Tom Potter has the ability to connect to all levels. His life story is inspirational. A true fighter - Passionate about people and product. Hands on, practical and successful. From a Baker to the Founder of one of the Country’s most successful Franchises. His presentation was motivational leaving me with a blueprint for life – “Life is about doing things, not having things.”
Steve Johns, Franchise Manager Victoria, Foodco Group Pty Ltd
Tom was extremely insightful and an engaging story teller. He shared the positives of innovation in business, zig when others zag! Thank you Tom.
Nicole Prendergast Customer Communication Manager, Bankwest
We recently had Tom as our guest speaker at a breakfast for our 130 staff – being an automotive dealership with sales people, mechanics, apprentices, administrators and more – they all connected to his story – …. He had them captivated the entire talk. Not only is Tom’s journey great to listen to, he is damned funny and they were talking about it for days. It was a great morning and the big take out was that even successful people have their “stumbles” along the way.
Mark Beitz - Managing Director, Bartons
Fee Range: $5001 to $10000
Tom Potter's Biography
Tom Potter is a speaker with the WOW factor!
Someone who can relate to the audience and leave them with two or three brilliant gems and make them laugh. Tom’s point of difference is that he has been there and done that in business.
Tom came from humble beginnings, leaving school at 15 to do a bakers apprenticeship and went on to build Eagle Boys Pizza from a single country town store to Australia and New Zealand’s largest privately owned pizza company achieving sales in excess of $200 million annually.
Along the way, Eagle Boys won various National Franchising Awards and Tom was awarded with the prestigious Australian Financial Review's Young Business Person of the Year. He reinvented the pizza business and the brand to introduce a world first two-minute pizza guarantee, battled in Federal Court with the world’s biggest pizza company (Pizza Hut) and won. Almost went broke (twice), graduated valedictorian from Harvard Business School, introduced drive thru pizza and became a household name across Australia and New Zealand.
He has served on several Australian and International Boards, including the Ports Corporation of Queensland, Wallace Bishop/Hardy Brothers Jewellers, Brumby's Bakeries and The Board of Brisbane along with a stint on the AFL Commission and an advisor to the Federal Government.
After selling Eagle Boys in 2007 his time is spent on various other retail concepts and businesses, along with his passion of spending time with other businesses to gain insights allowing the most effective speaking presentations. Tom has worked with, ranging from telecommunications such as Telstra and Optus to Harley Davidson and Bank West. Tom also founded the highly successful group Crusty Devil Bakehouse in 2009.
As one of Australia's most successful retailers, Tom is an inspirational leader. His straightforward, no-nonsense approach motivates audiences to change and cut through the clutter, and in doing so, to achieve higher results at all levels.
Tom’s success and straight forward style has seen him become one of Australia’s most sought after speakers. Over the years he has travelled as a professional public speaker right across Australia, New Zealand and worldwide.
Tom’s approach in his public speaking is to talk about both his highs and lows over the last 20 years of building the most successful, privately owned pizza company in Australia. He specializes in areas such as retail marketing, guerrilla marketing, change and change management, what customers really want and getting to the core issues, the key to great leadership management and overall
Tom will send your people away with 2-3 very solid messages to allow them to help improve your business going forward. He has a straight forward, no nonsense style which enthrals audiences and leaves them wanting more.
To enquire about Tom Potter for your next event contact Helene Greenham directly – helene@platinumspeakers.com.au
Speaking Topics Include
Change Evolve Thrive
How to differentiate in a vanilla world
Beating the big boys..
What marketing really works for you?
Looking through your customers eyes- What they really want
How to stand out like a zebra amongst horses
Hard Nose Retail - Life from the Edge.

Print